已发表成果:
WOK 论文 16 篇;中文核心 3 篇;
Robots or humans: Who is more effective in promoting hospitality services?
That I can wait: The effect of promotion framing on consumer preferences
CSR and new product development performance in transition economies: roles of internal capabilities, external networks, and dysfunctional competition
When souvenirs meet online shopping - the effect of food souvenir types on online sales
Can corporate social responsibility protect firm value during the COVID-19 pandemic?
Examining the role of the marketing activity and eWOM in the movie diffusion: the decomposition perspective
Good connections with rivals may weaken a firm's competitive practices: The negative effect of competitor ties on market orientation practices and innovative performance
Business Relationship Strategy for Foreign-Invested Enterprises in China: The Moderating Role of Competitive Structure and Entry Type
When Is Information Quality More Important? The Moderating Effects of Perceived Market Orientation and Shopping Value
Innovation capability, marketing capability and firm performance: A two-nation study of China and Korea
An examination of how and when the top management team matters for firm innovativeness: The effects of TMT functional backgrounds
How Perceived Quality Works in New Technology Adoption Process: A Cross-National Comparison among China, Korea and Japan
How FIEs may sustain competitive advantage in China Adapting marketing strategy by the use of Guanxi
Validating the relationship between information quality and trust: The moderating effect from customer orientation
Cultural influences on consumer values, needs and consumer loyalty behavior: East Asian culture versus Eastern European culture
Customer orientation pays off: How E-tailers build customer trust successfully
企业家精神、垂直网络质量与制造业企业的高质量发展
广东财经大学学报,1008-2506,2024-04-07.企业社会网络对新产品开发绩效的影响——兼论不正当竞争的调节效应
厦门大学学报(哲学社会科学版),0438-0460,2016-11-28.论战略导向对企业组织能力的影响
厦门大学学报(哲学社会科学版),0438-0460,2013-05-28.